Digital Marketing Training & its sphere

Internet Leads Training is the first of its kind institute that gives training in the digital marketing sphere with a wide range of SEO related courses to choose from. Our institute was the first to start training for those aspiring to build an SEO career or to be a digital marketing professional. The training expert of this institute is Mr. Jitto Jose, the CEO and founder of IBOT Solutions, one of the highly reputed digital marketing firms. With about 12 years serving more than 200 high profile clients like Jet Airways and Spice Jet, he undoubtedly has the best expertise in the digital marketing field. IBOT Solutions has also spent more than 8 crore rupees in digital marketing campaigns such as Google Ads, Facebook Advertising and many more of the like. To learn from this expert who has the added advantage of being a Google AdWords & Google Analytics Professional is an opportunity in itself.

Courses offered at ILT

ILT offers the following courses to nurture enrich and expand your knowledge level and expertise in the field of SEO and digital marketing.

1) Digital Marketing Training (SEO and PPC): This course is a whole package with both the basics and advanced modules of SEO and PPC Training. ILT will teach you how to optimize a webpage in addition to familiarizing you with the various SEO tools like Google Webmaster, AdWords, keyword tools, Google Analytics and many more. After successful completion of the course, you will be given the Google AdWords certification which makes you highly recognizable by international companies, wherein you will be absorbed fast.

2) SEO Training : This course focuses on how to optimize the visibility of a     webpage in the organic listings of search engine queries. Various tactics like off page and on page optimization, link building with quality links, forum posting and blog posting are taught under this course.

3) Pay per Click or PPC Training : PPC is a technique to give paid search engine listings. It is an advertising tool to get huge exposure on the web by ranking first on the search engine listing. We will teach you how to build an effective landing page with the right keywords and phrases.

4) Web or Google Analytics Training: In digital marketing sphere, it is important to get statistics of your web page to know how it’s performing online. The Google Analytics course teaches you how to get data like number of visitors and clicks onto your webpage and the use of various analytic tools provided by Google and how to optimize the whole website to improve performance to reach the commercial goals.

5) Social Media Training : Here, we train you how to exploit the various social media like Facebook, Twitter and MySpace for the purpose of marketing a company’s products and services.Generating promotional ads for Facebook campaigns, social bookmarking, timeline usage etc are explained in this course.

6) Online Reputation Management (ORM): In this course
we teach you the importance of creating and promoting positive content about a company’s brand and how it’s done. ORM is about improving the company’s image and having a web presence that is uninterrupted by negative listings.

Online or Digital Marketing a new trend in the market

In today’s world a new trend for online or digital marketing is going through an uprising way. We observe a global change in today’s world in the way people interact with brands, locate & discover products & services, are influenced by people and in-turn influenced by many people.

Why people opt for Digital Marketing?

Following are the reasons people go for online marketing.

• It provides wide and worldwide contacts.
• It is highly flexible to multitasking
• We can promote our products and services every time as it is online.
• It is simple and easy way to promote a business more conveniently & fastly.
• It focuses on market trends continuously for advertising.
• By promoting products & services through internet is cost-efficient also time-effective.
• We can easily get customers feedbacks and their taste.
• Positive modification to promoting and campaigns.

Internet-leads-training provides the following services:-

• SEO Services & Training.
• SMO Services & Training.
• PPC Training & Services.
• Google Adwords & Analytics Training.
• Facebook Marketing and promotions.
• Email-marketing.
• Local Business Listing on Search Engine.
• On Page Activities.
• Off Page Activities.

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At InternetLeadsTraining,we provide the industry’s best expert to help you with the training as well as with the internet marketing services for your business.InternetLeads is one of pioneer in seo training cochin and one of the leading training providing institute, we give training to candidates in Live Projects which will make them good in practical work also.InternetLeads have more than 10 years of experience in this seo training field you can view our success stories of students & professional people’s testimonials in the website.

For more information in digital marketing training contact us here – www.internetleadstraining.com

Its time to make your website more mobile friendly on Google

In Search Engine Optimization (SEO) the ranking factors are considered more to come in the top position of the search engine, it has become mandatory to make the website mobile friendly, because Google is going to rank the websites which are mobile friendly websites. As Google has recently announced in their central blog about their search rankings for mobile searches. So the websites which are mobile friendly sites will get better ranking results in the search engine result page.

As Google updates its search algorithms consistently new rules are coming out everytime after the new updates from 21st of April 2015,Google has announced to rank higher the mobile friendly websites so more people now are going for making their websites mobile friendly if you haven’t made it yet make your website mobile searchable. This is because for improving the mobile user experience as earlier update was to ensure a site is configured properly and viewable on modern devices and then gave preferences for website which are viewable on tablets and smart-phones.

Get ready for the change as of now the major changes are as follows:

1. App Indexing: Now Google is using the mobile apps for indexing. Those users who have signed-in and have the mobile app installed on their device, Google will display those apps in the search result page.

2. Mobile Friendly Website: Google will be displaying high quality and mobile friendly website this release is worldwide and in all languages

So if your website is not mobile friendly yet make it mobile friendly as earliest as possible. By using the Google webmaster tool you can test your website whether it is a mobile friendly or not? If it is not then you talk with your website developer and change it to mobile friendly website.

Here are few suggestions for creating a successful mobile website:

1. Use wordpress website it is an easy to use content management system for creating a mobile friendly site. The inbuilt tools inside the wordpress will give your website flexible on all kind of devices.
2. Choose the layout of website that is mobile friendly type.
3. Try to reduce the number of images in the website as this image will take more time to load.
4. Use proper text format which is eligible and can be read easily without zooming in mobile.

Get your brand identity building with seo training cochin

Success of any long term business is mainly depended on a SEO process.Because majority of people now-a-days are using search engines for finding any services or brands Therefore,it is very important to increase your online visibility through proper SEO techniques.InternetLeads Training will offer you with the most effective SEO services.Here,the expert will provide you with the detailed keyword research and analysis that will define your website perfectly and will have online visibility.

Our expert team will also help in generating a good content for your website which is very much important in inbound marketing which will help you to build a good brand identity for your services / products.Inbound marketing mainly involves three things :

1) A good content.

2) SEO and

3) Social media promotions.

Search Engine Optimization is very important component of inbound marketing as it is Search Engine Optimization which optimize the each and single word in search engine when we type a word.It is because of SEO,your website is becoming more visibile to search engines.SEO strategy first begins with keyword research and content marketing then its promotion in social media sites.

At internetleadstraining we provide the best training in Google Adwords(PPC),Analytics training,SEO training cochin,Email-marketing,Social media marketing to students in group or individual training session also.With the completion of the course students will be Google certified professionals who can build their career in a better way in digital marketing field.

Want to be a digital marketing specialist ?? Then come & join today itself @internetleadstraining.com

SEO and SMM training in Kerala – Online Marketing

In today’s world, Marketing has become a very important factor of every business. As everyone started using internet for their requirements business owner’s also started advertising their products or services through online mode. Marketing now-a-days has become the backbone of every companies, with good marketing strategies one can lead a good and successful business. Business owners advertise their services through online by promoting their ads in Facebook page, Twitter, Google +, Pinterest, LinkedIn, etc websites. All this social media sites are used to promote their things to large number of people in a very short period of time.

Everyone wants their website to appear in the first page of the search engine. At InternetLeadsTraining an online marketing company in Kerala, we provide services keeping search engine’s rules in mind and our expert team knows how to advertise your products/services in the marketplace in correct manner. Our SEO expert team ensures that your business receives the best solutions for your requirements, we will promote your services to the right clients also make your services increased by attracting the clients who needs your services. We will help your business/services to come in the top position in the search engine result page.Internetleadstraining institute is one of the leading digital marketing company which provides full training in SEO,PPC,SMO,Google Adwords and Analytics.

So have you every thought that why your websites isn’t coming in the top position of the search engine? Not get worried we will help you to improve your ranking position via – a number of methods like for e.g. posting your website’s links in various social book marking sites, posting your websites links in forums, posting in other’s blogs as guest blogger which inturn increases the traffic on your website.

How SEO will benefit your business? Here are some points that will help you out.

• Increase in traffic: As your website will rank in first page, people will look your services most often as the user’s searches for the results only on the first page of Google, very rarely user’s turns towards the second page. Our expert’s will make it possible for your website to rank in the first page itself, and thereby increasing in the traffic in your website.

• Will get more new clients: When your business gets improved rankings it will certainly bring in more customers to your website.

• SEO will put you ahead in competition: Suppose two websites are selling the same products / services then the search engine will optimize the website and will list the site which has more customers or more traffic.
• Cost effective: SEO is very cost-effective marketing strategy as it targets the users who are looking for your services in online.Naturally,when your website is already listing in the first page of search engine, you don’t have to spend on advertising the websites.

• Better ROI (Return On Investment): The high conversion rate of SEO is just another one benefits of SEO .SEO gets more sales than of PPC because when you get 1000 of visitors in SEO, 4% of those visitors will convert into a sale whereas in PPC you may get 1000 visitors but from it only 2% of those visitors might convert into a sale. Therefore, SEO helps to get better ROI.

Social Media Marketing (SMM)

As we all know social media has become a fascination or we can say mania for most of the youngsters now-a-days. But this social media marketing is one of the speedy ways of promoting business. We here at internetleadstraining helps you to get new customers and will work for you to build up a social media promoting area over a few platforms like in Facebook,LinkedIn,Twitter,Google +,Pinterest and a few other similar sites to strengthen your business website’s reputation and eventually expand with more sales. Social network has become a fascination for most of the youngsters these days. But now it has considered as one of the quickest way of promoting business with social media sites. Every company’s backbone is based on the marketing strategy that they adopt to make their services reach the targeted clients.

For more details about online marketing visit our website here – http://www.internetleadstraining.com

Digital and Social Media Marketing Training at Cochin, Kerala

In today’s era digital marketing and social media are playing a great role in the success of a website. As every business are coming online and promoting their products / brands via online method so it requires a social platform to promote their products. A good and very attractive website helps a company or business organization to establish their visibility online, which inturn brings more clients and growth for the company.

However, just having a well designed website does not guarantee an increase in your sales or clients rate you have to market or promote your websites on social media platforms and carry out the digital marketing process which includes SEO,SMO and PPC campaign of the websites to ensure that the search engines knows about your existence.

Digital Marketing

By creating an online identity for your product/brand will increases your image in search engines. You can reach a wider range of audiences with efficiency; whenever a new website is created the next step is to make sure that website is visible to customers in the search engines matching their keyword, to do bring a webpage at top page of search engine SEO(Search Engine Optimization) is done. Getting on the first page is very important as everyone knows how important it is to get your website on the first page of the search page result. People will prefer to get what they are looking for in the first page. Only some handful of people goes through the second page.

We at InternetLeadsTraining(I.L.T) institute provides complete training on Social Media Marketing & Digital Marketing which will help people to do their websites marketing through SEO and SMO.Also provides training in PPC Ad Campaigns ,Google Adwords training, Google Analytics and after completion of the course will give you certification of  Google Adwords Certified Professional.

ILT gives 100% individual attention, Live Project Training, Free Book & Study Materials and covers all Google’s Latest Algorithms.

Come and be a Google certified professional with InternetLeadsTraining.

For more details logon to our website at –  http://www.internetleadstraining.com